About Us

The Essence of Charabanc

Charabanc Fragrance is a London-born studio dedicated to the art of serenity. Our name—inspired by the vintage open-top coach—symbolizes a shared journey. For us, scent is not just a product; it is a small, intentional ritual we take together, day after day.

Our Craft

  • Water-Free Diffusion: Non-ultrasonic and low-maintenance. Designed to deliver the pure, undiluted soul of the oil.
  • Hand-Crafted Heritage: A tactile convergence of hand-blown glass, solid European balsam wood, and the warm, amber glow of an Edison bulb.
  • Curated Botanicals: High-purity sourcing and mood-driven blends, crafted for those who seek aromatic indulgence without compromise.

The Charabanc Difference

  • Ritual over Appliance: We create immersive environments where light, scent, and touch meet.
  • Timeless over Trendy: Where British restraint meets the warmth of Japanese Wabi-sabi. We believe objects should restore calm, not add clutter.
  • Honest Materials: Built to harmonize with the most intimate spaces—from private homes and studios to boutique hotels and spas.

Our Mission

To soften the edges of the modern world. We reconceptualize aromatherapy as a sensory reverie, where olfaction and illumination converge. Our diffusers are not idle decorative objects; they are precision-crafted instruments designed to slow down time. We aim to turn every space into a soulful refuge, leaving you in an enduring state of peace and presence.

Our Vision

To be the architects of artful living in the 21st century. We envision a world where the home is a sanctuary of quiet balance. By pioneering the synthesis of scent and light, we strive to enrich domestic life with warmth, texture, and sumptuous aroma. We believe that subtlety lingers longer than extravagance—and that true luxury is felt in the stillness.